Via Tokyo Cosmetic Branding

One of the standout features of this branding is its custom-made typography, meticulously crafted to draw inspiration from the elegant and distinct characters of the Japanese katakana alphabet. By infusing this unique typography into the brand's visual identity, I was able to create a strong connection to Japanese aesthetics and culture. The custom-made typography added an element of authenticity and exclusivity to the brand, setting it apart from competitors and capturing the essence of its Japanese inspiration.